Small Businesses Set To Make The Most Of The Holiday Shopping Season

 

With the holiday shopping season in full swing, local small businesses are preparing for their busiest time of year. From extended hours to special promotions, they're pulling out all the stops to attract shoppers looking for unique gifts. For many small businesses, the holiday season is make-or-break time.

With people spending more money during this time of year, they have a chance to make up for slower sales periods earlier in the year. But competition is fierce, both from other small businesses and from big box stores that can offer lower prices and wider selection. So how can small businesses compete?

By offering what big box stores can't: personalized service, one-of-a-kind products, and a connection to the community. When shoppers feel good about where they're spending their money, they're more likely to support local businesses over national chains.

Small Businesses Set To Make The Most Of The Holiday Shopping Season
Small Businesses Set To Make The Most Of The Holiday Shopping Season

As the holidays approach, many small businesses in the Wilmington area are gearing up for what is typically their busiest time of year. For some, this means hiring extra staff, stocking up on inventory, or extending their hours. Others are getting creative with their marketing and promotions to make sure they stand out from the competition.

No matter what your plans are, there are a few things that all small businesses can do to make the most of the holiday shopping season. First, it's important to have a plan and set realistic goals. Know who your target customers are and what you want to achieve.

Then, start promoting early and often. Get your name out there through social media, email marketing, local advertising, and word-of-mouth. And finally, offer something special that will entice people to shop with you instead of the big box stores.

Things to Do around Wilmington, North Carolina

When visiting Wilmington, North Carolina, there are plenty of things to do to keep you busy. Whether you're looking for a day of relaxation or adventure, you'll find it here. For those looking to relax, take a stroll down Riverwalk or Wrightsville Beach.

Visit the historic downtown area and browse the shops and restaurants. Or, head to one of the many parks in the area for a picnic or a game of frisbee. For those looking for more excitement, check out some of the local attractions.

Visit the Battleship North Carolina or take a ride on the Cape Fear Riverboat. Explore the Cape Fear Museum or go on a ghost tour through Historic Wilmington. There's also much to do outdoors including hiking, biking, and kayaking.

No matter what your interests are, you'll find something to do in Wilmington!

Wilmington, Nc Riverwalk Map

If you're looking for a lovely place to take a stroll, head to Wilmington's Riverwalk. This scenic walkway winds along the Cape Fear River, offering stunning views of the water and skyline. The Riverwalk is also a great place to people watch, as it's often crowded with locals and tourists alike.

To help you make the most of your visit, we've put together a map of the Riverwalk. This map highlights all of the key points of interest along the way, including restaurants, parks, and public art installations. We hope you enjoy exploring Wilmington's Riverwalk!

Things to Do at Riverwalk Wilmington, Nc

If you're looking for things to do in Wilmington, NC, look no further than Riverwalk! This scenic spot offers something for everyone, whether you're looking to relax or get active. Here are just a few of the many things you can do at Riverwalk:

1. Take a stroll along the riverfront. Riverwalk is the perfect place to take a leisurely walk and enjoy the fresh air. You'll also get some great views of the Cape Fear River as you stroll along.

2. Go for a swim. If it's hot out, cool off with a dip in the river! Just be sure to obey all posted signs and swim at your own risk.

3. Rent a kayak or paddleboard and explore on the water. There's nothing quite like paddling down a river on a beautiful day. You can rent kayaks and paddleboards from several locations along Riverwalk.

4. Play some disc golf. Disc golf is a great way to get outside and have some fun with friends (or make new ones!). There are two courses located within Riverwalk - one easy and one more challenging - so there's something for everyone to enjoy.

5. Pack a picnic lunch and find a spot to relax under the trees.

Cape Fear Riverwalk

Small Businesses Set To Make The Most Of The Holiday Shopping Season
Small Businesses Set To Make The Most Of The Holiday Shopping Season


The Cape Fear Riverwalk is a beautiful place to take a walk, jog, or ride your bike. It winds through downtown Wilmington and along the riverfront, providing stunning views of the water and skyline. The Riverwalk is also a great place to relax and enjoy the scenery.

There are plenty of benches to sit on, and you can even bring your own chair or blanket to picnic on. The Riverwalk is open year-round from dawn until dusk, and it's always free to use. Parking is available at several area garages and surface lots.

You can access the Riverwalk from multiple points throughout downtown Wilmington. Whether you're a local or just visiting, be sure to check out the Cape Fear Riverwalk!

What to Do in Wilmington, Nc Today

Wilmington, NC is a historic coastal city with plenty to do for visitors and residents alike. The downtown area is especially lively, with a variety of shops, restaurants, and bars to enjoy. If you're looking for things to do in Wilmington today, here are some great options:

1. Visit the Cape Fear Museum. This museum is dedicated to the history and culture of the Cape Fear region. It's a great place to learn about the area's past and see some interesting exhibits.

2. Stroll through Historic Downtown Wilmington. This charming area is full of historic buildings, quaint shops, and lovely gardens. It's the perfect place to take a leisurely walk and soak up the atmosphere of this beautiful city.

3. Take a boat tour of the Cape Fear River. There are several companies that offer tours of the river, which is home to an abundance of wildlife including alligators, bald eagles, and ospreys. This is a great way to see some of Wilmington's natural beauty up close.

4. Have lunch at one of downtown Wilmington's many excellent restaurants. There are plenty of options available ranging from casual cafes to upscale dining establishments. You're sure to find something that suits your taste buds!

Best New Restaurants in Wilmington, Nc

Looking for the best new restaurants in Wilmington, NC? Look no further! Here are our top picks for the best new eats in town:

1. The Copper Penny - This cozy little spot is serving up some of the best American comfort food around. Their menu features all of your favorites like burgers, fries, wings, and more. And everything is made fresh to order.

2. Catch 22 Gastropub - This place is perfect for beer lovers and foodies alike. They've got a great selection of craft beers on tap, as well as an extensive menu of delicious gastropub fare. From truffle fries to chicken and waffles, there's something for everyone here.

3. Crave Dessert Bar - If you have a sweet tooth, this is the place for you! Crave offers an ever-changing selection of creative desserts, like their famous s'mores pie and chocolate lava cake. Yum!

4. The Little Dipper - This tiny restaurant is big on flavor. They specialize in gourmet grilled cheese sandwiches, but they also have a few other tasty items on their menu like soups and salads. Everything is made with fresh ingredients and tastes absolutely amazing.

5.. Tapas 51 - This chic Spanish eatery offers small plates perfect for sharing (or not!).

Free Activities Wilmington Nc

Looking for something fun to do in Wilmington, NC? Check out these free activities! 1. Take a walk or run along the Riverwalk.

This scenic path runs along the Cape Fear River and offers stunning views of the water. It's a great place to get some fresh air and exercise. 

2. Visit the Cameron Art Museum. This museum features rotating exhibitions of contemporary art, as well as a permanent collection of works by North Carolina artists. Admission is free on Thursdays from 5-9pm. 

3. Explore Historic Downtown Wilmington. Stroll down tree-lined streets and check out the historic buildings, many of which date back to the 1800s. There are also plenty of shops and restaurants to enjoy in this area. 

4. Visit Wrightsville Beach. This beautiful beach is just a short drive from downtown Wilmington and is perfect for a day of relaxation or recreation. Swimming, sunbathing, fishing, and kayaking are all popular activities here.

How Can Wilmington-Area Small Businesses Make the Most of the Holiday Shopping Season

The holiday shopping season is a critical time for small businesses. It is estimated that 20 to 40 percent of annual sales for many small businesses occur during the months of November and December. For Wilmington-area small businesses, there are several things they can do to make the most of the holiday shopping season.

First, it is important to have a plan. This means knowing what promotions or special events you will be running when they will start and end, and how you will market them. It is also important to have your inventory in order and to make sure you have enough staff on hand to handle the increased customer traffic.

Next, take advantage of social media and online marketing tools to reach as many potential customers as possible. Make sure your website is updated with your latest promotions and that your social media accounts are active and engaging. Use email marketing to send out special coupons or discount codes and use targeted ads on sites like Google or Facebook to reach people who live in or near Wilmington.

Finally, don’t forget about traditional marketing methods like flyers, posters, or even word-of-mouth advertising. These can be especially effective in reaching local customers who may not be using social media or spending much time online. By following these tips, Wilmington-area small businesses can maximize their sales during the all-important holiday shopping season.

What are Some Tips for Wilmington-Area Small Businesses to Maximize Sales During the Holiday Shopping Season

Small Businesses Set To Make The Most Of The Holiday Shopping Season
Small Businesses Set To Make The Most Of The Holiday Shopping Season


1. Get involved with local holiday events. There are always a ton of festive activities going on in Wilmington during the holidays and getting your business involved is a great way to get some extra exposure. You could sponsor an event, set up a booth at a holiday market, or even just put up some decorations at your storefront to show that you’re participating in the season.

2. Offer holiday-themed promotions and discounts. Everyone loves a good deal, so offering special promotions and discounts during the holiday shopping season is a great way to attract customers to your business. You could offer a percentage off certain items, free gift wrapping, or even throw in an extra item for customers who make purchases over a certain amount.

3. Create unique holiday gifts that can only be found at your store. If you sell products that would make great gifts, start brainstorming ways to package them up in a unique and festive way. This will make your store stand out from all the other places people can buy gifts and increase the chances that shoppers will come to you first when they’re looking for something special for someone on their list.

4. Make sure your hours are convenient for holiday shopping. The holidays are hectic enough without having to worry about fitting in time to shop for presents around your favorite stores’ hours of operation.

What are Some Common Mistakes That Wilmington-Area Small Businesses Make During the Holiday Shopping Season

The holiday shopping season is a crucial time for small businesses in the Wilmington area. However, many small businesses make common mistakes that can hurt their bottom line. Here are four common mistakes to avoid:

1. Not Planning Ahead One of the most common mistakes small businesses make is failing to plan ahead for the holiday rush. This can lead to stock shortages, longer wait times for customers, and frustrated employees.

To avoid this, start planning your holiday strategy well in advance. Make sure you have enough inventory on hand to meet customer demand, and that your staff is prepared for the increase in business. 

2. Discounting Too Much Another mistake small businesses often make is offering too many discounts and promotions during the holidays. While it’s important to offer deals and specials to attract customers, you don’t want to discount your products so much that you’re not making a profit. Be strategic with your pricing and promotions, and make sure you’re still turning a healthy profit even after discounts are applied.

3. Not Focusing on Customer Service With the increased business during the holidays comes an increased need for excellent customer service. Unfortunately, many small businesses let their customer service suffer during this busy time of year.

This can lead to angry customers and lost business down the road. Make sure your staff is well-trained in providing outstanding customer service, and be prepared to deal with any complaints or issues that may arise. A little extra effort in this area can go a long way toward keeping your customers happy during the holidays – and beyond!

Conclusion

With the holiday shopping season just around the corner, Wilmington-area small businesses are gearing up for what is sure to be a busy few weeks. From extended hours and special promotions to festive décor and holiday-themed products, local businesses are pulling out all the stops to make this holiday season a success. For many small businesses, the holidays are their busiest time of year.

This is when they see the most foot traffic and generate the majority of their sales. As such, they go above and beyond to ensure that their customers have a great experience – and keep coming back year after year. If you're looking for unique gifts or simply want to support your local community this holiday season, be sure to shop small!

You'll find one-of-a-kind items, great customer service, and plenty of holiday cheer.

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